Igniting Latina Entrepreneurs to Thrive
A full-day IRL experience
With a $100K live pitch competition
The Amigas in Business Live is a full-day conference set to transform and level up your business acumen. Join us for a day of game-changing programming designed for you to thrive, from strengthening your business skills to actionable insight to go from thinking about your goals to achieving your goals! You won’t want to miss this.
An event dedicated to propel the success of Latina entrepreneurs!
Tickets are only $111. Get yours today!
AGENDA
10:00 AM – 11:00 AM
Registration & Breakfast Mingle
11:00 AM
Unleashing Limitless Potential: Welcome Remarks
with Ana Flores & Vanessa Santos
Join us for an inspiring and motivational opening as Ana Flores and Vanessa Santos, the dynamic duo behind #WeAllGrow, take the stage to deliver their heartfelt welcome remarks.
11:05 AM – 11:20AM
Awakening Our Essence:
A Sound Healing Journey to Connect and Elevate
with Tiffany Leonardo
At #WeAllGrow, we believe in honoring the whole self – mind, body, and spirit. Start the day with a sacred grounding moment led by Tiffany Leonardo, where we’ll awaken our essence and raise our vibration through the power of sound healing.
11:25 AM -11:35 AM
Amigas In Business Entrepreneur of the Year Honoree:
Purpose, Self-Validation, and Pivoting to Success
with Cassandra Morales Thurswell
Join us for our keynote fireside chat with Cassandra Morales Thurswell, Founder & CEO of Kitsch, our inaugural Amigas In Business Entrepreneur of the Year. Cassandra will share her journey of honoring her purpose, validating herself as a Latina entrepreneur, and knowing when to pivot for sustainable growth.
11:40 AM – 12:25 PM
Nurturing Your Mental Well-Being:
Honoring Growth and Nourishing Yourself as an Entrepreneur
Moderator:
Vanessa Santos
With Alexis Garcia, Adriana Alejandre & Melinda Solares
In this powerful panel discussion, join our industry experts as they delve into the art of nurturing your mental health as an entrepreneur. Discover how to honor your growth edges while nourishing your mind, body, and soul, ensuring a sustainable and fulfilling journey.
12:30 PM – 1:00 PM
Amigas in Business Live Pitch Competition!
Witness three incredible Latina founders pitch their business dreams to win one of three grants: $50K, $30K, or $20K. Feel the entrepreneurial fire as they captivate the audience with their vision, passion, and innovative ideas.
1:00 PM – 2:00 PM
The Lunch Hour Experience
During this open lunch hour, savor bites from Northgate Market. Explore the Founders Corner to shop new Latina-owned brands and experience Nopalera’s product demonstrations. Enjoy cosmic business forecast readings by Jasmin Esoteric Esa and connect with fellow entrepreneurs in the Capital One Café to build a supportive network for your ventures.
2:00 PM – 3:30 PM
BREAKOUT SESSIONS:
Crafting Your Captivating Brand Story as a Product-Based Business
with Rebecca Alvarez Story
Learn how to craft a compelling brand story that resonates with your audience and drives sales. Discover the secrets to captivating storytelling, building an emotional connection with your customers, and standing out in a crowded market.
Weaving Your Authentic Brand Story as a Service-Based Business
with Wendy Amara
Explore how to create an authentic brand story for the service industry. Connect with clients, build trust, and position yourself as a leading service provider.
Budgeting to Fuel Your Business Growth
with Corissa Hernandez-Paredes
Master the art of budgeting for your small business. Gain insights into creating a realistic budget, managing cash flow, and allocating resources effectively to support your growth goals.
3:30 PM – 4:00 PM
Amigas In Business Winner’s Circle:
How Grant Funding Fueled Their Dreams
Join us for an inspiring panel moderated by Capital One featuring former Amigas In Business grant winners. These trailblazing entrepreneurs will reveal how the funding elevated their businesses and helped them achieve their dreams.
4:05 PM – 5:00 PM
Shattering the Six-Figure Ceiling:
Scaling Your Business to Millionaire Heights
Moderator:
Ana Flores
With Mike Alfaro, Paulina Lopez-Velasquez & Ellen Marie Bennett
Only 1% of Latina-owned businesses reach the million-dollar revenue mark, highlighting the challenges and barriers our community faces. Join us for a candid panel with Latine entrepreneurs who have defied the odds and scaled their businesses beyond the six-figure realm.
5:00 PM – 5:35 PM
Amplifying Your Brand:
Mastering the Art of Digital Marketing for Unstoppable Growth
Moderator:
Tish Galindo
With Andrea Casanova, Cynthia Gonzalez & Reyna Marrufo
Our lineup of viral marketing mavens will share their tried-and-true strategies for harnessing the power of social media, digital platforms, and cutting-edge marketing techniques. Whether you’re just starting or seeking to take your brand to new heights, this session will equip you with the tools and insights to captivate your target audience.
5:40 PM – 6:00 PM
Crowning the Amigas in Business Grant Winners!
with Ana Flores & Vanessa Santos
Witness the joy and empowerment as we award the coveted grants of $50,000, $30,000, and $20,000, propelling these extraordinary women to new heights of success.
6:01 PM – 6:10 PM
A Closing Meditation to Honor Our Achievements
with Alejandra Liera (Purple)
Join us for a sacred closing meditation that will ground us, help us integrate our insights, and prepare us to honor our accomplishments as we embark on a luminous future.
6:11 PM – 6:15 PM
Closing Ceremony
with Ana Flores & Vanessa Santos
As we bring this transformative event to a close, join us for a powerful and uplifting closing remarks session to celebrate the paradigm shift we are collectively ushering in.
6:30 PM – 8:30 PM
Cocktail Reception:
A Toast to Latina Excellence
Meet us at the rooftop terrace, filled with live music, setting the perfect ambiance as we sip on delicious cocktails presented by Delola and bask in the energy of our vibrant community. A toast to Latina Excellence!
MEET OUR SPEAKERS
Co-Owner, Guelaguetza Restaurant & I Love Micheladas | Co-Creator, Super Mamas Podcast
We have more fantastic experts joining us!
THE AMIGAS IN BUSINESS PITCH COMPETITION
APPLICATIONS NOW CLOSED!
Deadline to apply:
Thursday, August 15th, 2024 till 11:59 pm PT.
¿Estás lista?
Apply now for the chance to be one of three finalists who will present their final pitch during the Amigas in Business Live event on October 9th, 2024. Finalists will receive an Amigas in Business Live event ticket, travel expenses covered by Capital One, plus a lifetime membership to Amigahood Elevate. No purchase necessary to enter or win. Purchasing a ticket does not increase your chances of winning. See terms and conditions for details.
Pitch with confidence
Not sure where to start with your pitch? We’ve got you. Our Amigas in Business: The Art of Pitching Masterclass covers it all – from refining your pitching skills to crafting a compelling narrative. You’ll learn to tap into your jefa confidence to let that passion shine through on stage.
This Masterclass is part of our free Amigahood resources.
Login or join Amigahood to access it.
This event is for you, amiga!
Whether you’re a business owner or an aspiring entrepreneur, this day-long event will equip you with the tools, connections, and knowledge to grow, thrive, and transform the future of your dreams.
Just $111
With limited tickets available, this incredible experience is going to sell out fast.
The Ultimate Celebration for Ambitious Latina Entrepreneurs
Look at all the perks and fun that our attendees will experience
- Exclusive Attendee Gift Bags
- Amigas in Business Small Business Essentials Workbook
- Professional Headshot Station
- Latina-Owned Brands Pop-up
And much more to be announced soon!
Secure your spot at Amigas In Business Live before tickets sell out.
Join us for a day of inspiration, learning, and community.
For more information visit our FAQs
Presented by
Venue Partner
Food & Beverage Partner
Cocktail Partner
Community Partner
